own crypto1

That's 20% of all adults in this country

  • 60%
    are gen z and millennials2.
  • 41%
    identify as racially diverse2.
  • 75%
    have an annual income of less than $100k2.
  • 5x
    the number of Americans who own an electric vehicle3.
  • 12M
    more Americans than use a ridesharing service every month4.
  • 33M
    more Americans than total NFL game attendance last season5.

The crypto owner is a critical voter

Crypto is bipartisan: ownership is consistent across both parties, with Independents expressing the strongest views in favor of web36.
22%of Democrats own crypto6
18%of Republicans own crypto6
22%of Independents own crypto6

Crypto ownership is a national phenomenon

  • 1.3x
    more than the number of Americans who use ridesharing apps in a month (15% of US adults)7.
  • 3.5x
    greater than American union membership (14.3 million members in 2022)8.
  • 18x
    the number of passengers flying in and out of US airports every day (2.9 million)9.

Crypto voters
vote crypto

In key battleground states NV, NH, OH, PA:

  • 91%of voters support an internet that is community owned, community governed, and gives people greater control over their information10.
  • 55%of voters are less likely to vote for candidates who oppose policies that enable web3 (defined as a decentralized, open internet where people have more control over their data)10.
  • 72%of crypto owners say they do so because they want an economic system that is more democratized, fair, and works for more people10.

Americans are drowning in fees

  • $126B U.S. merchants' estimated processing credit card fees in 202211Savings using blockchain: $125B
  • $75B U.S. consumers' estimated transaction credit card fees in 202212Savings using blockchain: $74B

Card swipe revenue has ballooned in the last 20 years13

Americans are catching on

  • 7 in 10 (69%)of cardholders know they've had a merchant charge them extra fees.14
  • 9 in 10 (92%)of cardholders agree businesses should be transparent about credit card surcharges.14
  • 3 in 10 (32%)of those charged didn't know the merchant had charged them a fee.14
  • ~6 in 10 (57%)of cardholders think charging consumers processing fees should be illegal.14

And so are Stablecoins

Stablecoins are cheaper, more efficient, and growing in popularity: $9 Trillion.15

Global onchain stablecoin transfers in 2022 - more than Mastercard, Amex, and Discover combined16

  • Discover$200B
  • Amex$1T
  • Master
  • Stable

Americans want change

  • 9 in 10 (87%)believe the financial system needs changing or a complete overhaul17.
  • Half (51%)believe that America’s financial system does not work fairly for everyone17.
  • 1 in 8 (14%)are optimistic about the future of the financial system17.
  • 7 in 10 (70%)want faster transactions that happen in seconds, unrestricted by bank hours or weekends.18
  • 7 in 10 (71%)want lower fees as part of a new, updated financial system.18
  • 6 in 10 (63%)want easier access as part of a modernized financial system.18
Ok, but

What is crypto?

  • Crypto is one application of the blockchain.
  • A blockchain is one of the core underlying technologies that enable web3.
  • Web3 is the next generation of the internet, where content is owned by the users that create it, not the platforms that host it.

The evolution of the web

Web 1 read
A web of static information linked to each other via URLs
Consume information on webpages
Web 2 publish
A web of social interactions linking users to each other
Share information on centralized social networks
Web 3 own
A web of decentralized information exchanged with full transparency
Digital Tokens
Individually own bits of decentralized internet

50 States.
52 Million Crypto


How diverse is crypto?More diverse than america.
33%of americans identify as racially diverse
41%of crypto owners identify as racially diverse
How popular is crypto?More popular than unions.
14.3 Munion members in America
52 Mcrypto owners in America
How popular is crypto?More popular than ridesharing.
40 MAmericans use ridesharing apps
52 MAmericans own crypto
If crypto had its own state,it would be the biggest state in America.
10 MMI
11 MNC
11 MGA
12 MOH
13 MIL
20 MNY
22 MFL
30 MTX
39 MCA
52 Mcrypto owners
What does crypto create for the economy?Jobs. And even more jobs.
Crypto creates:
1 Mdeveloper jobs by 2030
3 Mnon-developer jobs by 2030
America’s biggest companies have big plans for crypto.
52 %of Fortune 100 have crypto initiatives
64 %consider it a competitive advantage
Ownership by party affiliation.
20 %of Americans own crypto
22 %of Democrats
18 %of Republicans
22 %of Independents
Who owns crypto?Regular people.
52 MAmericans own crypto
75 %have an annual income of less than $100k

How blockchain technology simplifies vehicle titling in Ohio

In the realm of vehicle title management, traditional systems have long been plagued by inefficiencies and delays. CHAMPtitles, a pioneering SaaS company based in Ohio, has transformed title management into a seamless, secure, and efficient process by leveraging the power of blockchain technology.

CHAMPtitles stands at the forefront of digitizing title management through its utilization of blockchain technology. Its DMV modernization software digitizes vehicle titles and the process of acquiring vehicle registrations and liens, eliminating the need for cumbersome paperwork and manual processes. Previously, title turnaround times could take up to 45 days, causing inconvenience and delays for various stakeholders. With its innovative blockchain-based solution, CHAMPtitles has revolutionized the process, which now takes less than one day, reducing costs and errors for all parties involved.

"We feel very fortunate to be in a state that has leadership that is both pro-business and pro-technology, as evidenced by the influx of tech companies and robust tech talent making Ohio their home," said Shane Bigelow, CEO of CHAMPtitles. "We look forward to continuing to support the growth of northeast Ohio with our company as our title platform makes national impact."

CHAMPtitles is headquartered in the vibrant city of Cleveland, Ohio, and has over 40 employees. As of June 2023, Coinbase has over 1 million users in Ohio.

CHAMPtitles was founded in Ohio, but its impact extends far beyond the Buckeye State. The company has successfully sold its software to numerous state governments, including West Virginia. Through collaboration with the state, it has facilitated the launch of its national Title Clearinghouse, a groundbreaking technology for car dealers, insurance carriers, fleet operators, and lenders, which facilitates interstate title transfers. This fully digital solution harnesses the power of blockchain to lower costs, increase efficiencies, and expedite the process to the benefit of these entities.

How BLOCKY uses the blockchain for more secure computing in Montana

BLOCKY, a Montana-based company primarily funded by the National Science Foundation, has firsthand experience with the benefits of crypto. BLOCKY builds blockchain-based systems for data provenance and secure computing. BLOCKY’s CEO and founder, Taylor Heinecke, says between the strong community of entrepreneurs, innovators, and investors in Montana, and the Montana Utility Token Act passed in 2019, Montana has become an incredible place to start a crypto business.

According to Taylor, Montana has helped support their growing blockchain business with grants, which has empowered them to grow their local economy and job force. “We’ve also been very fortunate at BLOCKY to recruit several Montana State University graduates who embody a strong Montana work ethic and bring a can-do attitude to problem-solving.”

Taylor also recognizes that pro-crypto legislation at the state level doesn’t necessarily translate to the federal level, but he strongly believes that the US needs to embrace innovation. “Blockchain innovation is in early stages, and letting it flourish will lead to huge upsides for the US, as has been the case with other technology waves such as the internet... Letting Americans innovate is the surest path to the continued American leadership in tech.” He urges regulators and policymakers to fully understand the nuance of technology and set out clear guidelines between utility tokens and security tokens. In the meantime, Montana is proactively still pushing forward crypto legislation despite federal uncertainty.

Staying true to its mining roots, Montana doubled down recently and passed pro-crypto mining legislation in both the state House and Senate with The Right to Mine bill. This legislation aims to create legal certainty for individuals and businesses in Montana who mine cryptocurrency. Under its provisions, every citizen would have the right to mine cryptocurrency at home, and every company would be able to set up a commercial mining operation subject to certain exceptions. Moreover, it would prohibit the government from imposing unduly discriminatory utility rates on miners or restricting mining operations solely on the basis of zoning or environmental laws. Just another example of states filling the void left by federal policymakers and regulators.

Fortune 500 <3 crypto, too


More than half of the Fortune 100 have pursued crypto, blockchain, or web3 initiatives since the start of 2020.

Since 2017, Fortune 100 companies have made 109 private venture capital investments in 80 crypto blockchain startups, contributing to rounds worth over $8 billion.19


About two-thirds of surveyed Fortune 500 executives who are familiar with cryptocurrency or blockchain say that investing in these technologies is important for staying ahead of their competition.19

Crypto technology moves fortune 100 forward

Fortune 100 web3 investors by number of deals:
American Express8
Goldman Sachs15
Note: includes deals from q1’17 to q2’23Source: the bloc pro research, 2023

Your favorite brands <3 NFTs

Total NFT collections released:
  • Nike14
  • Time7
  • Dolce&Gabbana4
  • Adidas3
  • Gucci2
  • Bud Light2
  • Lacoste1
  • Nickelodeon1
  • Pepsi1
Source: the bloc pro research, 2023

Regulatory and legislative uncertainty puts
4 million jobs at risk by 2030

The US is at risk of losing out on 1 million developer jobs and 3 million related non-technical jobs over the next 7 years as web3 development increasingly moves overseas.20

The US's share of global web3 development has already dropped from 40% to 29% in the last 5 years fueled by uncertainty and a regulation-by-enforcement approach in the US.20

On average the US is losing almost 2% of the web3 developer share every year. That means high-quality, good-paying jobs are leaving the US to innovate in locations with better conditions like clear regulation or a commitment to technological leadership.20

American businesses need clear legislation

  • 87%
    of surveyed Fortune 500 executives indicate clear rules are vital for sustaining US leadership in the global financial system21.
  • 92%
    of surveyed Fortune 500 executives agree that policymakers should develop new rules for these technologies, instead of enforcing older rules developed for older technologies21.
  • 46%
    of surveyed Fortune 500 execs count regulatory murkiness as a barrier to investment21.
  • 91%
    agree lack of clear regulation makes the space hard to navigate21.
  • 52%
    are holding off entirely until regulation is established21.
Animation: America needs crypto